creating and positioning signs to boost business

Signs And The Environment They Sit In

Monument-type signs, the ones that sit at the entrance to a property and that look like they're made of stone (and they often are), are tough structures that are meant to stay standing and in generally good condition no matter the weather or climate. The materials and paints or coatings are all geared toward the specific region the sign will be in, but those aren't the only things you have to take into consideration. The specific design features you get will make the sign even better able to withstand more unusual events.

Wind

Even if your region doesn't get a lot of strong winds, that doesn't mean the area won't see strong winds at all. It's tempting to get a monument sign design that has a lot of flat sections, such as a thin, decorative piece set a few inches over the main sign or one big slab with no space between it and the ground, but strong winds can damage those signs. The thin, flat piece can crack if debris is blown into it, and if the ground is unstable -- for example, if strong winds hit during a rainstorm that saturates the ground around the sign -- then you could be looking at a tilted sign by the time the storm is over. Talk to the sign company about how each part of the sign design could be affected by a strong storm and strong winds to ensure you're not requesting a feature that might end up contributing to damage.

Lights

You'll need to light the sign at night whether or not anyone is in the facility; the light will help drivers avoid hitting the sign when turning into the lot when it's dark. Yes, parking lot lights should offer some illumination, but on foggy nights or in rain, the signs will be harder to spot unless they have their own lights. Be sure the lights show where the edges of the sign are and not just where the logo is. The lights should also be angled so that they do not shine into anyone's line of vision, even if they're sitting in a car next to the sign.

Boundaries

The sign company will create a well-balanced sign for you, but be sure that the design you choose does not end up sticking out over the sidewalk if you choose a design that is wider on top than at the base. That may sound silly at first, but what that really means is that the width of the sign overall needs to be in line with what was planned when the property was first designed. In other words, if the original plans called for a sign spanning about 6 feet horizontally and you want a sign that has a 6-foot base but a top section that spans 8 feet, make sure that extra material will be safely over non-sidewalk or road territory.

These signs are well-built and should last a very long time. You just want to be sure you aren't missing any details as you decide on the final design.

To learn more, contact a supplier that provides monument signs.


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